# Target Lists

A target is an individual on whom you have some information but who does not qualify as a lead or contact. When you have multiple targets, you can group them into a target list according to a set of predetermined criteria such as age group or spending habits. When you create a target list, you can specify one of the following types:

- Default. A list of people who are the campaign targets and receive the campaign email.
- Seed. A list of people who need to receive the campaign email but must not be tracked as potential leads.
- Test. A list of people who will receive a campaign email to test it before it is sent out to the default list.
- Suppression List. A list of people you want excluded from the campaign email recipient list. Suppression lists can be by ID, email address, or domain.

To create a target list, enter the following information:

- Name. Enter a name for the target list.
- Type. From the drop-down list, select the target list type.
- Assigned to. Enter the name of the user assigned to this list; click Select to select from the User list. By default, it is assigned to you.
- Description. Enter a brief description of the target list.

Click Save to save the target list; click Cancel to exit the page without creating the list.